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STOCKHOLM, March 04, 2025 (GLOBE NEWSWIRE) -- Adventure Box Technology AB (STO: ADVBOX) Adventure Box Technology AB ("Adventure Box" or "the Company") today announces that it has entered into a non-binding Letter of Intent (“LOI”) to acquire a portfolio of iGaming assets, including a leading marketing and affiliate company (“Project Quantum”). This strategic acquisition signifies Adventure Box’s direct entry into the marketing and affiliate vertical, enabling the Company to drive high-quality traffic to its portfolio of wholly owned casino brands, while complementing its existing B2B offerings. The acquisition is expected to strengthen Adventure Box’s market presence, enhance revenue and profits, while also driving long-term growth. The final corporate structure is being finalized, with the acquisition expected to be financed with debt.
Strategic Expansion into the Marketing and Affiliate Vertical
This acquisition aligns with Adventure Box’s ongoing strategy to diversify its gaming portfolio and capitalize on the rapidly expanding online casino sector. The innovative approach to marketing, combined with its established partnerships with leading casino brands has fueled 200% increase in Gross Gaming Revenue (GGR) growth over the past 12 months.
Project Quantum’s combined unaudited management reports indicate a 2024 revenue of approximately €12,500,000 and €4,500,000 of EBITDA. All financial figures will be confirmed by third-party auditors prior to closing.
Through this acquisition, Adventure Box will gain access to expertise in digital marketing, significantly expanding its market reach while also positioning the combined entity for accelerated growth.
Transaction Details
Under the terms of the agreement, the total consideration for all associated products, assets, and intellectual property is €15,000,000. Per the terms of the agreement the consideration will be paid as follows:
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€7,000,000 in cash payable at closing
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€1,000,000 in cash on the 12-month anniversary
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€1,000,000 in cash on the 24-month anniversary
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€3,000,000 in common shares of Adventure Box upon closing
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€1,500,000 in shares on the 12-month anniversary
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€1,500,000 in shares on the 24-month anniversary
The deal is expected to close by March 31, 2025, subject to customary due diligence and shareholder and regulatory approvals.
Transformative Growth
“This planned acquisition is a transformative step for Adventure Box,” stated Duncan McIntyre, CEO of Adventure Box. “Integrating these iGaming and marketing assets into our portfolio provides us with invaluable marketing expertise and management talent, strengthening our ability to deliver best-in-class gaming experiences and drive revenue growth. This acquisition not only enhances value for our customers and partners but also lays the foundation for sustainable expansion. Shareholder interests remain our top priority, and therefore, we are committed to financing significant acquisitions like this, as well as the previously announced transactions, through debt markets given the expected cash flow from these acquisitions and our low total debt/EBITDA ratios post-closing. We are currently evaluating various debt proposals to support our continued growth and expansion.”