IRVINE, CA--(Marketwired - Jun 27, 2014) - Multi-channel audience and content monetization company, Adaptive Medias, Inc. (OTCQB: ADTM), a leader in programmatic advertising across mobile, video and online display, today announced the addition of Cars.com premium content to its Content Marketplace. The partnership enhances Adaptive Media's already robust platform, which contains more than one million pieces of premium video content from some of the largest digital content producers in the space.
Cars.com is the leading destination for online car shoppers, offering credible and easy-to-understand information from consumers and experts to assist potential buyers. The company's video content provides consumers with compelling visuals and helps formulate opinions on what to buy, where to buy, and how much they should pay for a car. Adaptive Media's Content Marketplace enables Cars.com to host and store its video content. The content is readily available for publishers to add the premium content on their sites and enhance user experiences.
"We are thrilled that Cars.com has joined Content Marketplace as a premium partner," said Qayed Shareef, CEO of Adaptive Media. "Cars.com provides its customers with compelling, helpful, informative video. Now, content producers are able to access this high-quality content while leveraging our video player and proprietary technology. There is not another solution as efficient as ours that combines an entire suite of tools, analytics, automation and the most impactful premium content."
For more information about Content Marketplace, please visit www.adaptivem.com.
ABOUT ADAPTIVE MEDIA
Adaptive Media is a programmatic audience and content monetization provider for website owners, app developers and video publishers who want to more effectively optimize content through advertising. The Company provides a foundation for publishers and developers looking to engage brand advertisers through a multi-channel approach that delivers integrated, engaging and impactful ads across multiple devices. Adaptive Media meets the needs of its publishers with an emphasis on maintaining user experience, while delivering timely and relevant ads through its multi-channel ad delivery and content platform. For more information, please visit www.adaptivem.com. Also, follow us on Twitter at @adaptive_m.
ABOUT CARS.COM:
Visited by more than 11 million car shoppers each month, Cars.com is the leading destination for online car shoppers, offering credible and easy-to-understand information from consumers and experts to help buyers formulate opinions on what to buy, where to buy and how much to pay for a car.