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CAMPBELL, Calif., March 25, 2025--(BUSINESS WIRE)--8x8, Inc. (NASDAQ: EGHT), the industry's most integrated Platform for CX that combines Contact Center, Unified Communication, and CPaaS APIs, has been honored by CRN®, a brand of The Channel Company, with a 5-Star Award in the 2025 CRN Partner Program Guide. This annual guide is an essential resource for solution providers seeking vendor partner programs that match their business goals and deliver high partner value.
"We are honored and delighted to receive CRN’s esteemed 5-Star Award, a powerful validation of our unwavering commitment to our partner community," said Michelle Paitich, Global Vice President, Channel Sales at 8x8, Inc. "Our partners are foundational to our success, and we’re dedicated to cultivating strong, mutually rewarding relationships that demonstrate our mission to be the easiest vendor to do business with. We remain steadfast in our mission to empower partners with innovative tools, comprehensive resources, and unmatched support—ensuring they can consistently deliver outstanding customer experiences, accelerate growth, and increase profitability."
The extensive support and resources technology vendors offer through their partner programs are a critical consideration for solution providers assessing which vendors, service providers, and distributors to team with in building world-class technology solutions. Program elements such as financial incentives, sales and marketing assistance, training and certification, technical support and more can set vendors apart and play a key role in boosting their partners’ long-term growth and profitability.
The 5-Star Award is an elite recognition given to companies that have built their partner programs on the key elements needed to nurture lasting, profitable, and successful channel partnerships.
For the 2025 Partner Program Guide, the CRN research team evaluated vendors based on program requirements and offerings such as partner training and education, pre- and post-sales support, marketing programs and resources, technical support, and communication.
8x8 is committed to its channel partners’ success, profitability, and ease of doing business. Unlike other providers, 8x8 does not convert channel partner-generated deals to direct deals, solidifying 8x8 as one of the easiest vendors to do business with. The 8x8 Platform for CX allows partners to deliver best-in-class, high-value solutions that drive customer retention and long-term growth. With industry-leading certification, support, profitability and growth models, and marketing support, 8x8 provides the tools, resources, and enablement needed to help partners close deals faster and scale their business.