30 Unique Business Ideas for Women

In This Article:

In this article, we will take a look at the 30 unique business ideas for women. If you want to skip our detailed analysis, you can go directly to 5 Unique Business Ideas for Women.

Women Still Have a Long Way to Go in Entrepreneurship

On December 30, Forbes reported that women accounted for half of the businesses created in the past three years. In 2022, women started almost 1,800 new businesses every day. It is to be noted that women-owned businesses grew by a staggering 114% between 1998 and 2018. While the number of women in entrepreneurship is growing, only 13% of all women were startup founders in the United States in 2023. The lack of women's representation in entrepreneurship is due to the lack of funding and mentoring opportunities. Female founders received only 1.9% of venture capital funding in 2022. Teams with male and female co-founders received 21.7% of venture capital funding. Forbes suggests the disparity is because men account for 85% of all venture capitalists. The report also highlights that pitch questioning often indicates bias against women. Most male founders are asked promotional or positive questions. Women founders are questioned about possible losses and risk mitigation. Women are three times more likely to be denied a loan, as compared to men. As of July 2023, women received 21.1% of the 42,000 loans approved by the Small Business Association (SBA) and only 16.1% of the total money. You can also take a look at the youngest richest women in the world and the richest women in the world.

Some of the Best Startups by Women

Despite all the challenges, women are disrupting various industries and making strides in entrepreneurship. Mented Cosmetics and Mrs Wordsmith are among the many notable startups led by women.

Mented Cosmetics, owned by KJ Miller and Amanda E. Johnson, is a cruelty-free and vegan makeup brand for women of all skin tones, specifically targeted at women of color. The company's products include blushes, foundations, lipsticks, glosses, and bronzers. On April 28, 2022, Forbes reported that the multi-million dollar brand is expected to disrupt the beauty and cosmetic market in the United States. The company raised $9 million in venture capital and closed a $5 million series A funding in January 2022.

Mrs Wordsmith was launched by Sofia Fenichell in 2015. The company aims to revolutionize education by making interesting and fun educational content. The site is home to games, books, and applications that help improve reading and writing comprehension among children aged between 4 and 11. The team consists of artists, game developers, teachers, and data scientists. Customers can purchase books and games from the website. The book, "My Epic Life Daily Word Workout," is a best selling item of the company and is priced at $24.99 on the official site.