In this article, we will take a look at the 30 most visited websites in the world so far in 2024. If you want to skip our detailed analysis, you can go directly to 5 Most Visited Websites in the World So Far in 2024.
Content Trends to Enhance Brand Awareness & Visibility
Hubspot conducted a study surveying over 1,200 businesses across the globe. According to the State of Marketing Trends 2023, 88% of marketers plan to increase their spending on SEO. 90% of marketers suggest that they will divert their spending and attention to the creation of more short-form videos as their primary content. 69% of businesses said they were more likely to make more videos in general, however, only 43% of marketers had a video strategy in mind. In strategic terms, 30% of marketers are creating content that reflects their brand's value, and 29% use websites and blogs optimized for search engines. Marketers plan to devise strategies that generate awareness and leads from organic and interactive content. To do so, 35% of marketers suggested they customize content for every media channel. Performance assessment and analysis held significance for most marketers. 40% stated that the number of sales was the most important metric to asses marketing performance, followed by web traffic at 32%.
Improve Your Website's Ranking Using These Software
Semrush Holdings, Inc. (NYSE:SEMR), Similarweb Ltd. (NYSE:SMWB), and Ahrefs are some of the leading software providers used to boost site visits and search engine ranking. Let's take a look at their offerings. You can also take a look at some of the best Ahrefs alternatives in 2024.
Semrush Holdings, Inc. (NYSE:SEMR) is a search engine marketing company used for keyword research, competitive analysis, site audits, and backlinking. The company's Keyword Magic Tool suggests millions of keywords for brands willing to improve their SEO. Additionally, it enables companies to validate topics and research ideas based on key metrics such as search volume and keyword difficulty. On April 14, Semrush Holdings, Inc. (NYSE:SEMR) launched ContentShake AI to boost SEO results. ContentShake AI is a tool that helps businesses create quality content. The tool uses Semrush's search engine results page (SERP) data to help companies rank higher on search engines. The tool identifies important keywords, analyzes top-ranked articles, includes up-to-date fresh information, and conducts intent analysis to enhance the quality of content. The new feature is part of Semrush's "Unlimited Plan," priced at $60. Here are some comments from the company's Q4 2023 earnings call:
"They would start by researching their competitors’ ads and selected keywords to figure out which ones have the best ROI potential. They would then use our Ads Launch Assistant to run campaigns using those keywords. As they begin to understand the limitations of relying only on paid media, they would then use our platform to make their physical store more easily discoverable on Google Maps. Their subscription to Semrush Local would automate their online listing updates in over 70 directories, and then the platform would track their rankings in maps for keywords. Of course, they would also want to use our social tool and leverage our AI features to respond to reviews quickly, while at the same time generating content with those high-value keywords included."
Similarweb Ltd. (NYSE:SMWB) is a software company engaged in web analytics and web traffic performance. It assesses website performance in detail and provides crucial insights to companies. On March 4, Similarweb Ltd. (NYSE:SMWB) launched a new tool, Search Tracker. The Search Tracker combines the Rank Tracker and Brand Protection tools. Rank Tracker allows SEO specialists and marketers to enhance their organic search through an analysis of their own and competitors' websites. Brand Protection, on the other hand, sends alerts to PPC specialists when competitors make any significant moves on critical keywords. The two features are combined to give a more detailed analysis to marketers.
Ahrefs is a prominent tool for companies wanting to enhance their website's search engine ranking. 64% of SEO professionals trust Ahrefs link data relative to its competitors, which explains why more than 15,704 users joined Ahrefs in the past seven days. The company's suite of products enables content exploration, rank tracking, keyword exploration, and site auditing. On February 7 Ahrefs posted its January 2024 update. The company launched a new artificial intelligence tool to identify and improve search intent along with a new "Best Links" filter in Overview 2.0. The Best Links filter helps companies filter out all link noise from a company's widgets. The AI Search Intent tool identifies keyword search intent in the SERP overview widget. The tool helps companies identify what people are searching for and draws context behind the best and most used keywords.
Now that we have discussed trends and major players in the SEO industry, let's look at the 30 most visited websites in the world so far in 2024.
30 Most Visited Websites in the World So Far in 2024
Our Methodology
To come up with the 30 most visited websites in the world so far in 2024, we went through 6 rankings from search engine optimization software providers including Similarweb, Semrush, Ahrefs, and Backlinko, among others. This enabled us to create an initial pool of the top 50 websites. We then sourced the total site visits from Similarweb, from January to March 2024, to rank the most visited websites. Our list of the 30 most visited websites in the world so far in 2024 is in ascending order of the total site visits from January 2024 to March 2024.
30 Most Visited Websites in the World So Far in 2024
30. DuckDuckGo
Total Site Visits (January 2024 - March 2024): 2.29 Billion
DuckDuckGo ranks 30th on our list of the most visited websites in the world so far in 2024. 48.75% of the total site visits came from the United States.
29. Quora
Total Site Visits (January 2024 - March 2024): 2.48 Billion
Quora is a leading community platform and one of the most visited websites on our list. Quora has 826.4 million monthly site visits on average and a bounce rate of 62.82%.
28. Weather.com
Total Site Visits (January 2024 - March 2024): 2.81 Billion
Weather.com ranks 28th on our list of the most visited websites in the world so far in 2024. The website has a bounce rate of 40.2%. Search engine users visited 1.92 pages per visit on average.
27. Twitch
Total Site Visits (January 2024 - March 2024): 3.07 Billion
Twitch is one of the leading social media sites in the world, with total site visits of 3.07 billion from January to March 2024. 20.72% of these visits came from the United States.
26. Max
Total Site Visits (January 2024 - March 2024): 3.14 Billion
Max, formerly referred to as HBO Max, ranks 26th on our list of the most visited websites in the world so far in 2024. The website has a bounce rate of 37.15%.
25. Microsoft
Total Site Visits (January 2024 - March 2024): 3.23 Billion
Microsoft is one of the most visited websites in the world so far in 2024. 20.36% of the total site visits came from the United States. Visitors visited 3.43 pages per visit on average.
24. Discord
Total Site Visits (January 2024 - March 2024): 3.24 Billion
Discord ranks 24th on our list of the most visited websites in the world so far in 2024. Discord has 1.08 billion monthly site visits on average and a bounce rate of 51.07%.
23. Mail.Ru
Total Site Visits (January 2024 - March 2024): 3.39 Billion
Mail.Ru is an e-mail service headquartered in Russia. Mail.Ru has 3.39 billion site visits from January to March 2024. 84.99% of total site visits came from Russia.
22. Samsung
Total Site Visits (January 2024 - March 2024): 3.59 Billion
With 3.59 billion site visits, Samsung is one of the most visited websites in the world so far in 2024. 40.41% of the total site visits came from India.
21. Pinterest
Total Site Visits (January 2024 - March 2024): 3.62 Billion
Pinterest ranks 21st on our list of the most visited websites so far in 2024. Pinterest has 3.62 billion site visits with a bounce rate of 41.53%.
20. Naver
Total Site Visits (January 2024 - March 2024): 3.67 Billion
Naver is an online platform owned by the Naver Corporation. It has 3.67 billion site visits and a bounce rate of 24.71%. 94.25% of total site visits came from the Republic of Korea.
19. Bing
Total Site Visits (January 2024 - March 2024): 4.01 Billion
Bing is one of the most visited websites so far in the world, with 4.01 billion site visits. Visitors visit 6.03 pages per visit. 29.43% of total site visits came from the United States.
18. Dzen
Total Site Visits (January 2024 - March 2024): 4.11 Billion
Dzen ranks 18th on our list of the most visited websites so far in the world. 91.01% of the total site visits come from Russia. The website has a bounce rate of 37.63%.
17. Office
Total Site Visits (January 2024 - March 2024): 4.67 Billion
Office, now Microsoft 365, ranks as one of the most visited websites in the world. Office has 4.67 billion site visits and a bounce rate of 28.64%.
16. Netflix
Total Site Visits (January 2024 - March 2024): 4.96 Billion
Netflix, one of the largest streaming platforms, has 4.96 billion site visits and a bounce rate of 29.42%. Visitors opened 4.19 pages per visit on average.
15. OpenAI
Total Site Visits (January 2024 - March 2024): 5.12 Billion
OpenAI is a leading developer of safe and beneficial artificial intelligence tools. OpenAI has 5.12 billion site visits and a bounce rate of 34.3%.
14. LinkedIn
Total Site Visits (January 2024 - March 2024): 5.60 Billion
LinkedIn ranks 14th on our list of the most visited websites so far in 2024. On average, LinkedIn had 1.92 billion visitors per month between January and March 2024. 29.36% of its total site visits came from the United States.
13. Live
Total Site Visits (January 2024 - March 2024): 5.75 Billion
Live.com is one of the most visited websites in the world so far in 2024. It has 5.75 billion site visits, up by 4.02% from last month. It has a bounce rate of 21.97%.
12. Reddit
Total Site Visits (January 2024 - March 2024): 6.32 Billion
Reddit ranks 12th on our list. Reddit has 6.32 billion site visits and a bounce rate of 42.58%. 44.96% of the total site visits came from the United States.
11. TikTok
Total Site Visits (January 2024 - March 2024): 6.61 Billion
With 6.61 billion site visits, TikTok is one of the most visited websites so far in 2024. TikTok has a bounce rate of 35.93%.
10. Amazon
Total Site Visits (January 2024 - March 2024): 6.84 Billion
Amazon is one of the most popular online marketplaces for all kinds of goods and services. Amazon had 6.84 billion total site visits between January 2024 and March 2024. 79.67% of site visits came from the US.
9. WhatsApp
Total Site Visits (January 2024 - March 2024): 8.99 Billion
WhatsApp is one of the most visited websites in the world with 8.99 billion site visits between January and March 2024. 15.38% of total site visits came from Brazil.
8. Yahoo
Total Site Visits (January 2024 - March 2024): 10.29 Billion
Yahoo ranks eighth on our list of the most visited websites in the world in 2024. Visitors visited 5.57 pages per visit on average.
7. Wikipedia
Total Site Visits (January 2024 - March 2024): 13.16 Billion
Wikipedia had 4.39 billion monthly site visits on average, between January and March 2024, contributing to its ranking as one of the most visited sites so far in 2024. It has a bounce rate of 59.15%.
6. Baidu
Total Site Visits (January 2024 - March 2024): 13.62 Billion
Baidu ranks sixth on our list of the most visited websites in the world so far in 2024. Baidu had 13.62 billion site visits from January to March 2024.