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3 Rock-Solid Dividend Stocks to Buy, Even if There's a Stock Market Sell-Off in 2025

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When investors are optimistic, they may be willing to pay a premium price for a stock in the hopes that the company's future earnings grow rapidly. But when investors are pessimistic, or there's an economic downturn, they may prefer to go with companies that are valued based on where they are today instead of their potential.

The benefits of dividend-paying value stocks are displayed when the stock market is selling off. Collecting dividends makes it easier to endure falling equity prices because it takes the pressure off selling a stock at a lower price. However, it's a bad idea to overhaul your investment strategy based on where the market could be headed in the short term.

Here's why Union Pacific (NYSE: UNP), Watsco (NYSE: WSO), and NextEra Energy (NYSE: NEE) stand out as three dividend stocks worth buying and holding through periods of volatility.

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All aboard this dividend-paying value stock

Daniel Foelber (Union Pacific): Union Pacific rose more than 5% after reporting excellent fourth-quarter and full-year earnings results on Jan. 23. Full-year revenue increased just 1% year over year, but lower operating costs helped the company grow operating income by 7%.

2025 guidance reaffirmed the company's investor day objectives outlined in its September 2024 presentation. The company plans to grow its earnings per share (EPS) at a compound annual rate in the high single to low double digits while also growing its dividend, maintaining a 45% payout ratio, and buying back $4 billion to $5 billion in stock per year.

Union Pacific has arguably one of the best capital return programs out there. While the dividend yield is just 2.3% and the last few dividend raises have been very small, the company is buying back stock at a breakneck pace. In just five years, Union Pacific has decreased its share count by over 12% -- which has helped grow EPS at a decent rate despite sluggish net income growth.

Union Pacific's results can ebb and flow in the short term, as many of its end markets are highly cyclical. However, over time, the company has grown revenue and earnings and expanded margins steadily.

UNP Revenue (Annual) Chart
UNP Revenue (Annual) data by YCharts

The company notched 40.1% operating margins in 2024 -- which demonstrates the impeccable profitability of the railroad business model. Railroads play an integral part in efficiently transporting heavy goods, materials, agricultural products, fuels, and more on land. Because the network is already built out, the bulk of costs for companies like Union Pacific go toward network upkeep through operating expenses like fuel and labor.