Insider Monkey

25 Trending Products to Sell Online

Zarah Hamid
10 min read

In This Article:

In this article, we will be analyzing the major e-commerce marketplaces that connect buyers and sellers worldwide, the opportunities they offer to these sellers and the outcomes of a huge seller influx. If you wish to skip our detailed analysis, you can move directly to the 5 Trending Products to Sell Online.

E-Commerce: A Potential Business Opportunity

The trend of e-commerce, an exchange of goods and services online, has been on the rise. Apart from many people around the world who can access the products they want from the comfort of their homes, e-commerce offers an even bigger opportunity to those who sell these products. E-commerce exposes sellers to a global digital world. On June 29, McKinsey reported that almost one-quarter of sales worldwide will take place online by 2025. E-commerce drives value for both small and large-scale retailers through direct-to-consumer sales. For large retailers, an online presence can help gauge customer response regarding products. For those selling at a smaller scale, online selling might not be easy but it definitely increases the chances to access a wider audience.

Incentives for Online Sellers

One of the widely used e-commerce marketplaces is Amazon.com, Inc. (NASDAQ:AMZN). The popularity of the platform is evident as the company reported that almost 60% of the sellers who utilize different sales channels referred to the platform as the fastest-growing channel for their business. The plans for sellers are flexible since they can opt for a regular plan if the business is in its initial stages or a professional plan if they sell more. Products listed by sellers become available to all B2C and B2B customers thereby enhancing reach. On August 1, the company reported the launch of a new promotional tool based on buyer behavior using which sellers from the US can offer discounts to those making regular or repeat purchases as well as those adding a seller’s products to their cart. This tool will also be launched in Canada, Mexico, Japan, and Europe shortly.

Another notable global marketplace is eBay Inc. (NASDAQ:EBAY), which helps sellers do consumer-to-consumer and business-to-consumer sales. Sellers need to begin with a simple product listing where they specify the product details and price. On September 7, the company reported that it has incorporated AI to support its sellers in listing products with ease. This new AI tool will be able to suggest a product name and description based on a picture the seller selects. Although this tool comes with the disclaimer of not being entirely accurate about product descriptions, it helps new sellers who usually struggle with creating a new product listing which can get the audience's attention.

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