25 Questions With Andy Berger of Punch Card Research

- By PJ Pahygiannis

1. How and why did you get started investing? What is your background?

I am actually an attorney by trade. I got interested in value investing when I was a young lawyer back in the late '90s working at a big firm. Soon after getting started, I came across an interview with Warren Buffett (Trades, Portfolio) where he said that if you are not an investing professional, you are better off putting your money in index funds and concentrating on your chosen field of endeavor. This advice made a lot of sense to me, and I stopped reading about investing and put my savings in a Standard & Poor's 500 fund. Then along came the financial crisis, and I lost all appreciation in my savings. I said to myself that Wall Street was taking me for a ride, and I had to get educated. So in about 2009 I started reading everything on value investing that I could get my hands on.


2. Describe your investing strategy and portfolio organization. Which valuation methods do you use? Where do you get your investing ideas?

There are a lot of terms used to describe my brand of value investing. It's referred to as GARP ("growth at a reasonable price"), wide moat investing or quality investing. I'm really just doing my best to mimic the Buffett/Munger approach to investing. I tend to value companies backward. I start with what a 15% FCF yield per annum would look like 10 years hence and see if the company can realistically achieve it. I focus on the company's key drivers of FCF. This approach is drawn from Charlie Munger ( Trades , Portfolio )'s famous speech on Coca-Cola (KO). I don't buy the stock unless it seems easily achievable. By contrast, a discounted cash flow model makes all the sense in the world theoretically, but in practice small changes in assumptions can cause huge fluctuations in value. I stopped using DCFs for this reason although I do like to look at "reverse DCFs" to see what assumptions Mr. Market is building into the stock price.

3. What drew you to that specific strategy? If you only had three valuation metrics, what would they be?

I was drawn to wide moat investing for practical and emotional reasons. As a practical matter, it made intuitive sense to me that a company with sustainable competitive advantages was a less risky investment than a company that was vulnerable to competition. As an emotional matter, I guess something in my personality makes me more interested in tearing apart high quality companies and seeing what makes them tick than turning over rocks to find undervalued cigar butts (to mix metaphors).