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TORONTO, Feb. 26, 2025 /CNW/ - Spin Master (www.spinmaster.com) (TSX: TOY), a leading global children's entertainment company, reveals its toys and trends to shape playtime fun for 2025.
"At Spin Master, we've earned a reputation as an imagination company, celebrated for disruptive innovation that transforms the way kids play," said Doug Wadleigh, Spin Master's President of Toys. "This year stands out as one of our most remarkable yet, blending cutting-edge technology and fresh ideas with what's trending in pop culture across our portfolio of evergreen brands and incredible licensed toy properties. With highly anticipated theatrical moments and inspiring innovations, it's an exciting time to be redefining the possibilities of play!"
Spin Master rounds up its five top toy trends and a portfolio of new launches to chart the future of fun.
TRANSFORMAGINATION
Transformation meets imagination with these toys that encapsulate the magic of the unexpected —whether it's shape-shifting figures or surprise reveals.
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Stack'd Heishi™ Bracelet Studio
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It's as easy as stack, string and snap. Pick your beads with the quick and easy beading pen, then string it all together and finish with the impressive self clasp feature that snaps the bracelet right onto your wrist. Create up to 15 bracelets to achieve the ultimate stacked look. (Fall 2025; $19.99; Age 7+).
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Kinetic Sand® Splash™ Starter Case
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Spark imagination and excitement as kids stretch, squish and create with sand that magically changes color in water! The Starter Case includes 6oz of blue Splash Sand, a rake, two molds and an enclosed play space. Dip the characters in cold water and watch the sand transform to blue, then set in warm water to change back to white. (Spring 2025; $14.99; Age 3+).
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Monster Jam® Smash & Bash 1:15 GraveDigger™ RC
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Just like the trucks at Monster Jam live shows, the all-new Smash & Bash can crash into obstacles, but then watch in awe as it repairs itself with the just the touch of a button. This fully functional RC can be driven both in its original state and in crash mode, and can perform all kinds of stunts, including a wheelie. (Fall 2025; $49.99; Age 4+).
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STAR OF THE SHOW
The magic of storytelling meets the imaginative world of play with this cast of 2025 heroes, heroines, icons and mythical creatures that are brimming with playtime potential.
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Dance with Me Dora
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Learn to dance from Dora as she dances and twirls with the push of her flower buttons on her shoes. This 12" doll comes with two vibrant interchangeable skirts and two barrettes that Dora and your child can wear and share. Featuring bilingual (English and Spanish) songs and phrases from the beloved show, the Dance with Me Dora doll also comes with an exclusive collector's card. (Fall 2025; $49.99; Age 3+).
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How to Train Your Dragon Ultimate Plasma Blast Toothless
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Universal Pictures' live action reimagining of the beloved animated film How to Train Your Dragon will mean all new play experiences with Spin Master's toy collection that includes elements of flight, interactivity and theatrical realism including Ultimate Plasma Blast Toothless. Boasting an impressive 26-inch wingspan, Toothless' iconic authenticity and dynamic action is captured with lights, sounds, an articulated head, legs and wings. (Spring 2025; $29.99; Age 4+).
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Jurassic World Bitzee™
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Jurassic World will enter the Bitzee-verse, bridging the physical and the digital in an exciting and interactive way. With a pod shaped like a T-Rex skull, Jurassic World Bitzee prompts you to dig for fossils, hatch eggs, and grow 25 dinosaur characters from adorable babies to ferocious adults. You can even wirelessly connect two pods to battle or trade with friends! (Fall 2025; SRP $34.99; Age 5+).
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