20 Best Non-Alcoholic Beers to Try in Dry January

In This Article:

In this article, we are going to discuss the 20 best non-alcoholic beers to try in Dry January. You can skip our detailed analysis of the global non-alcoholic beer market, the beer giants entering the zero alcohol category, and the NA craze in the air, and go directly to 5 Best Non-Alcoholic Beers to Try in Dry January.

Dry January is an annual health initiative that encourages people to kick off the new year by abstaining from drinking any and every kind of alcohol. Now popular worldwide, the trend was first launched as a campaign in 2013 under the organization Alcohol Change UK, though the practice has roots extending as far back as 1942, when the Finns had their own “Sober January” to help in the war against the Soviets. 

In 2023, at least 175,000 participants signed up to observe Dry January on the Alcohol Change UK website. That same year, 15% of American adults also pledged to practice the viral trend and ditch the booze. Though it may seem like a temporary test of willpower, studies have indicated that people who participate in Dry January frequently experience lasting benefits. Often, they drink less in the long run and make other sustained changes to their drinking habits that lead to striking improvements in their overall health and well-being.

Global Non Alcoholic Beer Market: 

No-alcohol brews may be drops in the proverbial bucket of total worldwide beer sales, but the market continues to explode with options as the category continues to expand. As we mentioned in our article – 15 Best Selling Non Alcoholic Beers in the US – the global NA beer market was valued at $22 billion last year and is anticipated to grow to $40 billion by 2032, with a CAGR of 5.5% during the forecast period. 

Beer with zero alcohol has become increasingly popular as consumers become more health aware. It also has fewer calories than other carbonated beverages, making it a good substitute for customers and potentially contributing to market expansion.

Beer Giants Entering the Zero Alcohol Category: 

The non-alcoholic beer trend has attracted the attention of several key players around the globe and one industry giant leading the charge is Anheuser-Busch InBev SA/NV (NYSE:BUD). The beer behemoth has set the ambitious goal of ensuring that low- or no-alcohol beer products make up at least 20% of its global beer volume by 2025. As a result, the company announced last summer that it is investing $34.4 million in upgrading some of its Belgian breweries, which will help expand its non-alcoholic beer portfolio. The investment will also improve Anheuser-Busch InBev SA/NV (NYSE:BUD)’s bottling capabilities and optimize a new de-alcoholizing system that is used to make Corona Cero – the company’s newest non-alcoholic version of its classic Mexican lager that debuted in ten European countries in 2022.