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13 Best Communication Services Stocks To Invest In

In this article, we will take a look at the 13 best communication services stocks to invest in. To see more such companies, go directly to 5 Best Communication Services Stocks To Invest In.

The internet revolution gave rise to the communication services industry that keeps growing, evolving and innovating. The communication services industry is a huge area where small and large players are vying for user attention and to become the consumer’s top priority to communicate with others, consume and share media. Edward Jones in an August 2020 report noted several important trends to watch out for in the communication services sector, which the firm at the time said accounted for about 10% of the S&P 500. Edward Jones said that consumers are quickly making a shift from traditional TV to online streaming services like Netflix, Hulu and Walt Disney Co (NYSE:DIS)+. The streaming revolution that was at its peak during August 2020 (when the report was published) has not stopped showing its impact as several companies in the communication services industry have since launched their streaming services to compete with others. The report also noted that consumers were ditching cable and satellite TV services for online subscription services that also offer traditional TV channels. Some notable names in this area were Dish and Alphabet Inc Class A (NASDAQ:GOOGL)’s YouTube.

One of the biggest growth catalysts and areas of competition for companies in the communication services sector has been advertising. The Edward Jones report noted that as consumers begin to consume text, audio and video online, the growth projections for the advertising industry, especially for 2021, were solid. While the report’s rosy predictions for 2021 proved to be true, the inflation crisis that started in 2022 added a lot of uncertainty in the equation. The communication services industry is currently struggling with advertising growth as inflation hammers consumers and small businesses, causing a slowdown in the industry. According to data from the Internet Advertising Bureau (IAB), in 2022, digital advertising revenue jumped 10.8%. This growth was significantly down from the 35% growth reported in 2021. IAB expects this growth to further slow down in 2023 given the current economic situation. However, the firm believes the industry will continue to adapt to the changes as it has done in the past. Some new avenues of opportunities for the industry include video, AR, VR and artificial intelligence.

IAB’s CEO David Cohen said:

“2023 promises to be a challenging year. But this industry, more than most, is galvanized by change. The job now is identifying where the areas of growth are going to be, follow the consumer and develop solutions that meet and exceed their needs.”