DirecTV Pursues Sports Fans With New, Slimmer Streaming Bundle
DirecTV is launching a sports-streaming package that will include networks carrying most major-league events, an effort to win over customers who don’t want to pay for a larger bundle of TV channels. The offering, MySports, will launch in 24 markets Tuesday, featuring content from the National Basketball Association, National Football League, Major League Baseball, National Hockey League and collegiate sports. It will provide a suite of channels from Warner Bros. Discovery Fox , NBCUniversal and Disney including ESPN, USA Network, TNT, TBS, Fox Sports 1 and Fox Sports 2, as well as the ACC Network, Big Ten Network and SEC Network, DirecTV said.