Disney Wanted More From Marvel. Now It Wants Less.
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LOS ANGELES—The head of Marvel Studios told colleagues recently that watching all the comic-book giant’s new TV shows and films had started to feel more like homework than entertainment. The problem, Kevin Feige acknowledged, is that in an effort to satisfy parent company Disney’s hunger for content on its new streaming service, the studio behind “The Avengers” churned out too many movies and shows with interconnected stories. It also stretched Feige and his team’s resources thin, diluting the quality of their output.
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