Facebook (FB) is mired in yet another major controversy. The social networking giant, and platform for your uncle to rant about how millennials don’t respect their elders, is facing scrutiny from lawmakers after the New York Times reported that data from 50 million Americans was used by a a third party group, Cambridge Analytica, to help target ads favoring Donald Trump in the 2016 presidential election.

At issue is the fact that the overwhelming majority of Facebook users involved didn’t provide permission to have their data harvested by Cambridge Analytica. Instead, the firm paid a consultant for the information who claimed to Facebook that he was using the data for academic purposes.

It’s a serious matter, one that could see CEO Mark Zuckerberg or COO Sheryl Sandberg called before Congress, but the average Facebook user likely couldn’t care less.

Facebook is a utility

“We’ve reached a point in time where big companies like Google, Facebook, Apple, Amazon … we use them like utilities. They are just a fact of life now,” explained industry analyst Omar Akhtar with Altimeter.

Facebook currently has 2.13 billion monthly active users around the globe. 1.4 billion of those are daily active users, which means they log into the account at least once a day to see what’s happening with their friends and family. That’s a massive number of people using the social network.

What’s more, Facebook’s user base continues to grow. It’s daily active user number increased 2.18% quarter over quarter, according to its fourth quarter 2017 earnings report. But that included a 700,000 drop in the U.S. and Canada, which Facebook attributed to cleaning up the number of viral videos in users’ News Feeds.

That was despite all of the noise surrounding fake news, Russian interference and the general acrimony surrounding the 2016 presidential election in the U.S. and the Brexit campaign in England.

In other words, these kinds of scandals don’t seem to trickle down as much to the average Facebook user. Sure, the stock was down 6.77% at the closing bell on Monday, but how many people actually saw the news and read it on Facebook? It seems as though revelations like the Cambridge Analytica scandal only spook advertisers and investors.

As Akhtar explained, Facebook has reached the point in its lifespan where the average person will stop using it because it no longer provides them enough utility instead of the scandals associated with the company.

The ultimate example of this is Uber, which, despite what seems like a near-endless parade of scandals ranging from the exit of founder Travis Kalanick to its legal battle with Google, still managed to increase its quarterly revenue by 61%. And that’s unlikely to change even with the news on Monday that it was suspending its self-driving car testing due to an accident that resulted in the death of a pedestrian.