Bill McColl Most Recent The Oscars: Hollywood's embrace of Wall Street Business-related movies get some of the top nominations in this year's Academy Awards How the new Ford Fusion helps you breeze over potholes Ford's new Fusion offers a high-tech way to prevent pothole damage My dog is a crook Man's best friend can also be criminally inclined. Stocks and the snow; Johnson Controls' Irish inversion; Uber, Lyft slay taxis Yahoo Finance's Midday Movers is live each weekday at 12 p.m. ET, covering all the latest news on the markets, the economy, and the biggest stories of the day. Coke likes the ‘taste’ of its new marketing campaign Coca-Cola CEO Muhtar Kent talks to Yahoo Finance's Editor-in-Chief Andy Serwer about the company's new marketing campaign. Alcoa stumbles; Gap sales drop; Ruby Tuesday's loss; Helen of Troy beats Alcoa, The Gap, Ruby Tuesday, Helen of Troy and CPI Card Group are stocks to watch today. Fiat Chrysler union deal; Lumber Liquidators settles; Domino's misses; Amazon vs. Etsy Fiat Chrysler, Lumber Liquidators, Deutsche Bank, Domino's Pizza and Etsy are stocks to watch today. Bulls run on Fed; Pepsi kicks off earnings season; Fantasy sports rocked Stocks soar as the belief grows stronger that Janet Yellen and company won't raise interest rates anytime soon. But can the good times last? Also, earnings season kicks off today with Pepsi first out of the gate. We'll see whether third quarter profit numbers have now taken on added importance for Wall Street. Plus, the latest insider trading bombshell has nothing to do with Wall Street. And the money being made is no fantasy. American Apparel bankruptcy; Twitter CEO; Volkswagen threat; 'Martian' box office green American Apparel, Twitter, Fossil Group, Potash Corporation of Saskatchewan, Volkswagen, 21st-Century Fox are stocks to watch. T-Mobile hack; Sprint & AMD layoffs; Micron profit, Wynn's Macau boost T-Mobile US, Sprint, Advanced Micro Devices, Micron Technology and Wynn Resorts are all stocks to watch today. Twitter CEO talk; ConAgra cuts; McCormick misses; Generac hurricane watch Twitter, ConAgra Foods, McCormick & Co., Generac, Performance Food Group and Verisk Analytics are stocks to watch today. Costco gas pains; Diamond Foods nut sales; Barracuda Networks sinks; comScore deal Costco Wholesale, Diamond Foods, Barracuda Networks, Western Digital, comScore, Rentrak and Fiat Chrysler are stocks to watch today. Google phone; AMD asset talks; Reynolds' American Spirit sale; Volkswagen gets the boot Google, Advanced Micro Devices, Reynolds American and Volkswagen are stocks to watch. Bud's bid; Media General counter; Vodafone talks end; American Apparel delisting letter Anheuser-Busch InBev, Media General, Williams Companies, Vodafone, Cal-Maine Foods and American Apparel are stocks to watch today. Nike hot in China; Bed, Bath & Beyond and Pier 1 struggle; BlackBerry software sales Nike, Jabil Circuit, Bed, Bath & Beyond, Pier 1 Imports and BlackBerry are stocks to watch today. Netflix stumbles; Accenture beats; Worthington sales slide; Scholastic sees gains Netflix, Accenture, Steelcase, Worthington Industries, Conatus Pharmaceuticals and Scholastic are stocks to watch today. JC Penney's new exec; Heron Therapeutics drug; First Niagra looks at sale JC Penney, Heron Therapeutics, First Niagra Financial Group and Liberty Media are stocks to watch today. General Mills profit up; Darden boosts forecast; ConAgra to cut costs, AutoZone beats General Mills, Darden Restaurants, ConAgra, AutoZone and Microsoft are stocks to watch today. Atmel sold; GoPro woes; Lennar sales up; Alibaba lockup ends Atmel, GoPro, Lennar, Chesapeake Energy, Alibaba and Yahoo are stocks to watch today. Apple sales & glitches; Adobe forecast; Qualcomm job cuts; La Quinta shakeup Apple, Adobe Systems, Qualcomm, La Quinta Holdings and Southwest Airlines are stocks to watch today.