Goldman Sachs initiates coverage of e.l.f. Beauty (ELF) with a Buy rating and a $165 per share price target. The analysts say e.l.f. is "a small, more nimble challenger to incumbent beauty brands." They also initiated coverage of Coty (COTY) with a Neutral rating and a target of $9.

Julie Hyman and Josh Lipton outline what investors need to know about the latest analyst commentary on these two beauty brands.

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This post was written by Naomi Buchanan.