KYOTO, JAPAN - May 9, 2025 (NEWMEDIAWIRE) - Valuufy, a pioneering value measurement startup, has been selected by a global technology powerhouse - and member of the Magnificent Seven - to carry out a comprehensive environmental impact assessment. The engagement, which began in March 2025, represents a significant milestone for the young Kyoto-based value creation specialist.
The project is based on the ValuuCompass(TM), an evolutionary system that transparently assesses impact and value creation in this case for nature, one of the system's seven stakeholders, and benchmarks the results against other leaders in the market. The client will receive the assessment and analysis later this month, with actionable insights on environmental performance across multiple dimensions.
Addressing Critical Gaps in Sustainability Measurement
Kyle Barnes, CEO of Valuufy, said, "For a startup, especially from Japan, to secure an American technoloy powerhouse as a client is extraordinary. This clearly demonstrates how our approach aligns with the needs of forward-thinking organisations. The ValuuCompass has been developed on a solid foundation of academic rigour and business value, and the client company responded to this combination."
The tech heavy selected Valuufy after evaluating multiple sustainability assessment solutions. "Gaps and discrepancies exist in current sustainability benchmarking when factoring environmental and social considerations. We appreciate how Valuufy systematically evaluates all relevant topic areas using best in class industry standards coupled with a data-driven, quantifiable approach to derive actionable insights," noted a company representative.
Breaking New Ground in Precision and Performance Benchmarking
Dr Philip Sugai, Director of Research at Valuufy, said, "What sets ValuuCompass apart is its unparalleled level of detail and methodological rigor. Unlike current frameworks that offer broad sustainability disclosure topics, we've developed specific, measurable subgoals for each objective. This granular approach enables something that's been largely unattainable with existing frameworks genuine benchmarking across companies and industries."
"Traditional ESG frameworks mainly look back on what companies have already reported," Sugai continued. "Our work focuses on the future and what matters most to business leaders -- identifying specific opportunities to create value and reduce risk across their entire stakeholder ecosystem. For technology companies with complex global value chains, this perspective is particularly valuable."
