PHC Holdings Corporation and Senseonics Announce Appointment of Brian Hansen as President of CGM at Ascensia Diabetes Care

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Newly Created Leadership Role Reinforces PHC Group Commitment to Diabetes Innovation

TOKYO, February 06, 2024--(BUSINESS WIRE)--PHC Holdings Corporation (TSE:6523) (hereafter PHCHD), the parent company of Ascensia Diabetes Care, a global diabetes care company, along with Senseonics Holdings, Inc. (NYSE American: SENS), a medical technology company focused on the development and manufacturing of long-term, implantable continuous glucose monitoring (CGM) systems for people with diabetes, today announced that diabetes industry veteran Brian Hansen has been appointed to the newly created role of President of CGM at Ascensia Diabetes Care, effective February 6, 2024. Ascensia is the exclusive global distributor of the Eversense® E3 CGM system developed and manufactured by Senseonics.

Mr. Hansen will be responsible for the global commercialization and growth of the innovative Eversense CGM, currently available in the U.S. and select European markets. The Eversense CGM is the industry's first and only fully implantable CGM system and allows continuous measurement of glucose levels for up to six months, compared to just one or two weeks with most CGM systems. Alongside improved longevity, this next-generation system also offers people with diabetes unique and competitive features such as a removable smart transmitter*1, discreet on-body vibe alerts, exceptional accuracy*2, and an intuitive smartphone app.

Mr. Hansen previously served as Chief Commercial Officer for Tandem Diabetes Care, where he helped transform the company into a worldwide market leader, increasing patient utilization of Tandem products in the highly competitive insulin pump market. He has built a reputation for launching innovative products and overcoming commercial challenges with complex medical and regulatory landscapes. Previously, Mr. Hansen also held leadership positions at Adaptive Biotechnologies, Genoptix, Gen Probe, and Thermo Fisher Scientific. He holds a number of advisory board positions, including for Spotlight-AQ, Luminoah and the University of Missouri.

Koichiro Sato, COO of PHCHD, known collectively with its subsidiaries as PHC Group, said, "Eversense is a game-changer for people with diabetes and is an essential part of both Ascensia’s commitment to providing high-quality and life-enhancing products and PHC Group’s global business strategy. Brian is ideally suited to lead our CGM business and enable us to realize the full potential of Eversense in the CGM market."

Tim Goodnow, CEO of Senseonics, said, "We are thrilled that Ascensia has built out a dedicated CGM arm to drive patient and provider adoption of Eversense. This is a testament to our partnership and the ongoing collaboration between PHCHD, Ascensia and Senseonics. We look forward to working with Brian and leveraging his extensive industry experience to catalyze the next phase of growth for Eversense. Together our top priority will be evaluating and optimizing the strategy to deliver the benefits of Eversense to the most patients globally as we work to advance the revolutionary 365-day system to the market."