As online fraud spikes, here’s how to safeguard your accounts

HYWARDS/iStock/Getty Images Plus/Getty Images

HYWARDS/iStock/Getty Images Plus/Getty Images

They’re the red flags of fraud. An email from your card issuer checking to make sure you booked a stay at a resort in Mexico. A text confirming that you intended to buy another big screen TV. Bogus recurring charges showing up on your card statements.

As merchants continue to switch to chip-card readers to reduce credit card fraud in stores, thieves are increasingly turning online to conduct their crimes. Their old go-to crime – creating new cards with stolen card numbers – is in decline, since chip cards can’t be cloned. That makes online retail stores the easiest target, and that’s where the crooks are going.

Online fraud, known in the industry as card-not-present fraud, is spiking. It has gone from $3.2 billion in 2015 to an estimated $4 billion in 2016, according to a study by Aite Group and iovation released in May 2016. By the end of 2020, card-not-present fraud is projected to cost retailers and financial institutions $7.2 billion in the U.S.

Since the switch to hard-to-clone chip cards began in 2015, online fraud attacks are up 26 percent in the U.S., according to a study by Forter, an e-commerce fraud prevention company. According to an Experian study, e-commerce fraud attack rates in 2016 are at least 15 percent higher than 2015’s total.

“We’re only seeing the beginning,” says Bill Zielke, chief marketing officer at Forter.

In the U.K., where chip-and-PIN technology was adopted in 2003, online fraud climbed from 26 percent of all fraud in 2002 to 63 percent of all fraud in 2012, says Loc Nguyen, chief marketing officer at data security company Feedzai.

“Maybe we’re on the same trajectory,” Nguyen says.

E-commerce criminals likely will have even more opportunities to cash in on fraud this holiday shopping season because a higher percentage of American consumers are expected to do their Christmas shopping online.

Online sales are expected to increase more than 17 percent in 2016, according to an eMarketer report. Holiday e-commerce sales, defined as November and December sales, are forecast to jump to $94.71 billion, representing 10.7 percent of total holiday sales.

“As we start to see merchants close the EMV gap, the fraudsters will need to find potentially new places to play,” says Ryan Wilk, director of customer success at NuData Security. “That will increase the card-not-present fraud.”

Despite the increased fraud risk, 29 percent of consumers say they take no action to protect their personal and financial data, a Kaspersky Lab 2015 study found. Why? They’re counting on merchant websites being sufficiently protected.