VANCOUVER, BC / ACCESSWIRE / February 15, 2024 / bettermoo(d) Food Corporation (CSE:MOOO)(OTCQB:MOOOF)(Frankfurt:0I5A, WKN: A3D8PP) (the "Company" or "bettermoo(d)"), an emerging leader and innovator in the plant-based food industry, is pleased to announce that, Canada's largest grocery retail chain (the "Chain") has expanded the number of banner stores that will carry the Company's dairy alternative beverage Moodrink™ (the "Product"). Through the Company's distribution partner, United Natural Food (UNFI) Canada, the Chain's Ontario-based banner store, Canada's Largest Retailer (the "Retailer"), will list Moodrink™ in at least 20 various locations across the province.
Building on the momentum of the Company's recent expansion into the Chain's retail network, bettermoo(d) is delighted to extend the availability of Moodrink™ through Canada's Largest Retailer. With this strategic listing, Moodrink™ will now be accessible in at least 20 stores of the Retailer across Ontario, marking a significant stride in making its plant-based dairy alternative more widely available to Canadians. This significant development further enhances Moodrink™'s presence, complementing its existing availability in the Chain's banner stores across Canada (See Company press release on February 2, 2024).
This strategic listing aligns with the increasing consumer demand for diverse and innovative dairy alternatives, providing Canadians with a convenient and appealing choice in their local grocery stores. As more Canadians seek environmentally conscious options, the inclusion of Moodrink™ at the Retailer highlights bettermoo(d)'s dedication to fostering a greener and healthier future. This development reinforces the brand's position as a leading force in the plant-based food industry, committed to providing delicious and environmentally friendly alternatives that cater to the evolving preferences of today's conscious consumers.
"We are thrilled to announce the expanded availability of Moodrink™ to Canadians through the Retailer stores, a strategic move that significantly reinforces bettermoo(d)'s brand presence across the country. This listing is a pivotal step toward achieving one of our core objectives - becoming a household name in the plant-based food industry. As we continue to grow our footprint with the Chain and its banner stores, we are confident that our journey toward significant growth for the Company is on a promising trajectory," Nima Bahrami, CEO of bettermoo(d).
ABOUT BETTERMOO(D) FOOD CORPORATION
bettermoo(d) Food Corporation is an innovative plant-based dairy alternative food and beverage company based in Vancouver, British Columbia Canada, launching Moodrink™, a nutritious dairy-alternative beverage with a revolutionary flavour. Moodrink™ includes a blend of herbs and flowers similar to what cows ate, before the time of mass livestock production. Like rich dairy products, Moodrink™ contains added healthy plant fats and vitamins, so consumers don't miss out. The "Moodrink" is just the beginning of the revolution for the Vancouver based dairy-alternative company, bettermoo(d).
Driven by the motto "What A Cow Eats and A Human Needs" bettermoo(d) seeks to produce dairy alternative products that are good for both people and the planet - ensuring that all products are nutritious and sustainably sourced, and that also emulate the great taste of traditional milk from the Alps regions of Switzerland, France and Austria. Working with food scientists, the Company's goal is to conduct continuous food research and development programs with the aim of rolling out a full line of dairy alternative products, including Moogurt and Buetter, as well as many other products, that are better for YOU and better for the planet.
The CSE does not accept responsibility for the adequacy or accuracy of this release.
This news release may contain certain forward looking statements and forward looking information (collectively, "Forward-Looking Statements") within the meaning of the applicable Canadian and U.S. securities laws, including the United States Private Securities Litigation Reform Act of 1995. All statements, other than statements of historical fact, included herein including, without limitation, statements with respect to the anticipated commercial production of Moodrink, are forward-looking statements. When or if used in this news release, the words "anticipate", "believe", "estimate", "expect", "target, "plan", "forecast", "may", "schedule" and similar words or expressions identify forward-looking statements or information. Such statements represent the Company's current views with respect to future events and are necessarily based upon a number of assumptions and estimates that, while considered reasonable by the Company, are inherently subject to significant business, economic, competitive, political and social risks, contingencies and uncertainties. Many factors, both known and unknown, could cause results, performance, or achievements to be materially different from the results, performance or achievements that are or may be expressed or implied by such forward-looking statements. The Company does not intend, and does not assume any obligation, to update these forward-looking statements or information to reflect changes in assumptions or changes in circumstances or any other events affecting such statements and information other than as required by applicable laws, rules and regulations.
